New research questions the benefits of custom animation in PowerPoint

June 16, 2009

I thought that simple, non-distracting animations that brought in slide elements one at a time as I verbally introduced them was helpful. I thought that it helped members of my audience focus on the slide element that I was talking about.

Seems I might be wrong.

Research carried out by Stephen Mahar, Ulku Yaylacicegi and Thomas Janicki found that students who were shown an animated PowerPoint slideshow learnt less than those that saw a non-animated slideshow.

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